THE GLOBAL ONLINE FUNDRAISING SCORECARD

Get your free copy of the research study looking at the online giving experience of 630 organizations in 9 countries

About NextAfter

NextAfter is an online fundraising research lab and consultancy that works alongside nonprofits to develop research as to why their donors give and put those learnings into practice to help them reach more people, acquire more donors, and generate more dollars to fund their world-changing work.

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Did you know that 95% of nonprofits around the world have some element of friction in their online giving experience that has been proven to hurt donation conversion rates? Or that Germany and the United Kingdom are 12 times more likely to offer a way to give online via bank compared to Australia or Canada. Or that 1 in 2 organizations in France and the Netherlands did not send a solicitation email to online donors in 90 days compared to 1 in 20 in the United States?

Those are just a few of the interesting things we found by becoming a mystery email subscriber and online donor to 630 organizations in 9 countries with the goal to better understand the current state of online fundraising across the globe.

Here's the data we captured that you can explore yourself (hang tight, it may take a second to load; best viewed on desktop):

About Salesforce.org

Salesforce.org is a social impact center of Salesforce focused on partnering with the global community to tackle the world’s biggest problems.

Get your free copy of The Global Online Fundraising Scorecard.

Check out the full report and see how your organization compares to 630 nonprofits from around the globe by requesting your free copy using the form below. We'll send it to your email right away.